The best things in life are free.


Nothing is free.

Everything has a cost

Financial. Is just a part of the equation.

Add time, energy, values, deciding on one thing over another, etc.


Knowing this helps your choices.

Claiming there are not enough hours in the day, but finding time for Tik-Tok* seems weird to me.

But it’s a minute-by-minute choice for many.

I’m excluded from the conversation about the latest Netflix sensation as I’d rather go for a walk than binge-watch Game of Thrones or Peaky Blinders.

That’s a price I’m happy to pay.

Cooking meals from scratch takes time, knowledge and skill. Ready meals and takeaways are more expensive and often less healthy, but they are faster and more convenient (with less washing up).

Luckily that’s a positive choice Mrs H makes.

Reading a book that makes you better is more beneficial than watching local news.

But as an author I would say that.

Enough of my choices. What costs are you prepared to pay?

I’ll send a copy of my Limited Edition 17 blue to our favourite.

Please leave your comments and thoughts on the web version of this newsletter below.

Be Brilliant!


*Swap for Facebook, Twitter, Instagram, Reels, Threads…

Join TEAM17  

It’s the 17th. The best day of the month. Tonight at 7pm TEAM17 – my brilliant group coaching community – will come together for DAY17.

We meet both online and in person and learn together, encourage each other and offer amazing support and accountability. For more details click here.


  1. August 17th 2023 by Marilyn Payne

    I’ve spent many an hour watching the FIFA World Cup and why not? The women are doing brilliantly. The fact we’re in the final is amazing. This time we may just do it. Come on Lionesses!

  2. August 17th 2023 by Andrew Mosley

    I’m prepared to follow a football team that doesn’t win much but supports its local community rather than claim victory by association with a big-money club, spend a bit more to eat/drink in an independent bar/restaurant and pay for books/music to support a hard-working author/artist as opposed to downloading for free.

  3. August 17th 2023 by Sylvia Waite

    In January 22 my first book was printed and published. At the same time my husband had the temerity to have some serious falls involving hospital stays and after a diagnosis of 2 types of dementia I find myself completely occupied in daily care. Hence I have done no promoting the book other than a stall at the carnival last year and my bookclub chose to read it.
    My sales are nonexistent. Should I readvertise it and go from there or just forget it?

    1. August 20th 2023 by Michael Heppell

      Congrats on publishing your first book. Definitely re-advertise and you’ll find your readers.

  4. August 22nd 2023 by Jessy Plante

    Learning a language takes a ridiculous amount of time, energy and quite frankly money. However, being able to have a conversation with my in-laws makes it worth the effort.

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