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Could You See The Chicken?
Innovation and Thinking

Could You See The Chicken?

Michael Heppell
Michael Heppell
April 9, 2026

Do you remember chicken tiles?

Many a 1970’s bathroom were adorned with tiles printed with a design that, when placed randomly, were supposed to look like marble.

But… once you saw the outline of a chicken, you couldn’t possibly place them haphazardly. They needed to be turned and fixed ALL the same way.

And, like millions of others, our bathroom was covered in ‘H&R Johnsons Cristal Textured Vein’ – or as everyone called them, chicken tiles.

So why bother you with this burst of nostalgia?

Because not everyone saw the chicken.

There was many a heated discussion about ‘chick’ or ‘no chick’ and which way up. And don’t even think about the consequence if you had just one (accidentally) 90 degrees out. Once spotted, that defect could never be unseen.

Still, some people, just couldn’t see a chicken.

It was frustrating. As I was a chick seer.

Some people will never see what you see.

Not your opinion.

Not your belief.

Not your way of looking at the world.

And you cannot see theirs.

Sometimes, letting someone believe there is no chicken is the right action even when you know it’s there.

Be Brilliant!


Michael

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